December 20, 2024
In this video, Todd and I answer some frequently asked questions about Google Ads, providing insights into how the platform works and some useful tips for managing your Google Ads campaigns. We break down various aspects of Google Ads, including campaign setup, common challenges, key metrics, and how you can optimise your ads for better…
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November 27, 2024
As the holiday season approaches, it’s the perfect time to capitalise on the festive spirit and connect with your audience in meaningful ways. To help you stand out, here are seven super easy holiday campaign ideas for December 2025. 1. Run a festive giveaway or contest People love freebies and the chance to win something…
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November 15, 2024
We are excited to announce the rollout of our NEW Digital Reporting Platform. In recent months, we have been busy working on designing and setting up your new dashboard and want to let you know about all the new features you will see going forward. Previously hosted on Google Looker Studio, your reports going forward…
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October 28, 2024
Do you have a business in tourism, travel, hospitality, events or retail that caters to the tourism market? If so, you’re bound to have heard about the Tourism Awards programs around the country. Each year, each of Australia’s states and territories runs its own Tourism Awards programs and hosts their own state awards ceremonies to…
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September 25, 2024
When it comes to developing a new website, there’s a lot of moving parts – we often talk about this fact when starting a new website project with our clients. In late June 2024 we launched our own new Threesides website, and we’ll take a closer look at the processes involved in this article. Here…
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September 9, 2024
The answer lies in the data At Threesides, we understand the importance of analysing data to drive successful Meta ad campaigns. Here’s a breakdown of how data collection works, and how we use cutting-edge tools to ensure your ads continue to perform well and meet your goals. Understand your website visitors Until recently, all you…
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August 29, 2024
In today’s crowded marketplace, a strong brand identity is crucial to standing out. Brand identity is not just about your logo or tagline. It’s a reflection of your company’s core values, mission and overall personality. Your brand’s identity shapes how people perceive your business and can have a big influence on their decisions. What makes…
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July 24, 2024
In a world where social media, digital advertising, AI and the latest in tech gadgets seem to dominate the marketing landscape, sometimes it pays to just get back to the basics. Human interaction. Relationship building. Developing real connections that will benefit you in the long term. Especially if you extend a little warm hospitality. If…
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June 27, 2024
When you take the time to optimise your landing pages, you should see an improvement in conversion rates and return on ad spend. To ensure you have the greatest opportunity to convert potential customers into actual customers, here are some best practices to yield success.Â
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May 29, 2024
The need for digital marketing in today’s digital world is undeniable; it allows you to connect with your audience in a personalised and measurable way – digital advertising is one of the easiest ways to get your message and brand in front of people. Many organisations tend to focus their energy on one digital advertising…
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April 22, 2024
What do you get when you cross Instagram and Pinterest? TikTok Notes, of course While Meta launched Threads in mid-2023 as a competitor to X (formerly known as Twitter), TikTok has been working behind the scenes to launch its competitor to Instagram: TikTok Notes. The new app was launched in Australia and Canada on Thursday…
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March 21, 2024
On the eve of my 15th anniversary with Threesides Marketing (yes, really! This old girl has been kicking around at Threesides since April 2009!) I’ve been reflecting on just why I have stayed so long. The answer is easy – the people. In addition to the talented team at Threesides Marketing, I’ve met so many…
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