Glossary

Browse definitions. Filter by starting letter or by topic.

Letters All A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 0–9

A

API

A method for applications to talk to each other and exchange data.

Topics: Martech

W

Workflow automation

Rules that trigger actions across tools, such as sending emails or updating CRM fields.

Topics: Martech