Glossary

Browse definitions. Filter by starting letter or by topic.

Letters All A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 0–9

C

Competition

The density of advertisers bidding on this keyword for their ads on the national level.

Topics: SEO and CRO, Digital Ads

P

PPC

Search advertising where advertisers pay for each click on their ad that is shown in the SERP.

Topics: SEO and CRO, Digital Ads