Welcome to the third side blog where we like to share the latest tips and trends in the digital marketing world.
It’s fair to say the start of 2020 didn’t go according to plan for many. And it’s kinda hard to celebrate the new year as we usually would when so many have been so badly impacted by unprecedented natural disasters. …
Nature has continued to unleash its worst this summer. Bushfires, the associated poor air quality in Canberra and destructive hailstorms. Yet in marketing, we’ve never had a more busy start to the year. So, what role does marketing play at such an important time for Australians? Plenty when it comes to communicating the right messaging through the right channels….
Let’s face it, some fairly big and pretty cool things occurred in December. We’ve seen major changes to Instagram, the rise of Reddit, war on the streaming front, and Australia’s love affair with online shopping shows no sign of waning….
As digital marketers, we’re your go-to for all things social media. Lately, we’ve had a bunch of clients asking questions specifically about Facebook. “Is Facebook still relevant for my business? Are people still using Facebook? Is Facebook coming to an end?!” Read more to find the answer: …
The silly season is almost upon us, and it certainly is a busy time of year. But that doesn’t mean we haven’t been keeping ourselves updated with the latest in marketing land. …
CPC, PPC, CTR, SEO, SEM…the list goes on. With all these digital marketing acronyms you might be thinking, do I really know need to know about CRO?…
It’s a hard life lesson that what is a big deal to you, isn’t always a big deal to anyone else. It’s the same in the business world. Your business news isn’t always necessarily news that will interest anyone, in particular, the media. You need to ask yourself, is this newsworthy? Take a look at our Top 13 list of what makes a story newsworthy….
Can you believe it, October is finally upon us! Like any creative marketing person, who loves any good excuse to come up with ideas, throw an event and sell weird and wonderfully themed things and concepts – October also gives us an opportunity to revisit our inner-child and enjoy the ‘sweeter’ things in life……
The typical email inbox is flooded with work, life admin and automated email enewsletters signed up to over the years. So, as marketers how do we use email marketing effectively to get that initial open, click-through and web conversion that we so desire? The answer……
Spring is here. At Threesides we are stepping up our activity to encourage more physical activity, fresh air, time in the sun and a better work-life balance. And whilst we’re tracking steps and pulse rates of our staff, we’ve still got our finger firmly on the pulse of the marketing world too….