Blog

Welcome to the third side blog where we like to share the latest tips and trends in the digital marketing world.

Blog 29/07/2020

THIS MONTH IN MARKETING: JULY 2020

July has shown us all just how much can change in a matter of weeks. While the future still looks uncertain, one thing that will remain constant is your monthly dose of all things marketing. This month we explore grammar and design, increasing your LinkedIn reach, and offer advice to any businesses that are considering……

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Blog 29/07/2020

Bulk SMS – when you need it in an emergency!

Most of us have received an SMS from our dentist or hairdresser to confirm an appointment, but with bushfires, a freak storm and COVID-19 all in the first six months of 2020, bulk SMS went from a ‘like to have’ to a critical alert system for YMCA Canberra. …

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Blog 30/06/2020

THIS MONTH IN MARKETING: JUNE 2020

Along with the frosty Canberra mornings, June has brought with it the exciting prospect of returning to a more normal life. Cafes and bars are opening, the footy is back, and we can once again travel to visit our friends and family in some parts of the country. With social and economic activity on the……

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Blog 29/05/2020

This Month In Marketing: May 2020

A slow first quarter for online advertising After a summer of bushfires, the latest Australian Advertising Bureau report revealed digital ad spend slowed in the first quarter of 2020, but is overall up 3.8% on the year. While the report factors in the last week of March when we began to see the effects of……

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Blog 28/05/2020

Top video tools you need now to do business online

Staying connected proved a lot harder than staying home during lockdown for most business owners. We anticipated various scenarios for Threesides as marketing campaigns were paused suddenly but we couldn’t have guessed how valuable our video skills were about to become. As our own staff departed the office to work remotely and we discovered the……

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Blog 29/04/2020

This Month in Marketing: April 2020

While last month was all about the sudden change in how we live, April has been about adapting to our new normal. This month we are starting to look at how we as marketers can operate as best we can through the Covid-19 pandemic….

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Blog 29/04/2020

How a ‘pivot’ can keep your business relevant amidst the Covid-19 crisis

2020 has been filled with all kinds of new buzz words and phrases– flattening the curve, social distancing, lockdown – and perhaps the latest, in a marketing sense at least, is ‘pivot.’

By definition, to pivot is to turn or rotate. In the literal sense, Covid-19 has caused a lot of us to get into a real spin and raised the need for businesses to assess how to stay afloat in such uncertain circumstances when things do seem to be spinning out of control….

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Blog 14/04/2020

How to work from home: tips provided by Threesides’ WFH expert, Lauren G

While most of us have had to adapt to working at home due to COVID-19, Lauren has been working from home for Threesides for 10 years! She’s helping coach us through the transition period as we adjust to a new way of working via video meetings, phone calls and emails. Here are her top tips to stay happy, productive and connected when working from home….

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