
Blog
Welcome to the third side blog where we like to share the latest tips and trends in the digital marketing world.


THE WRAP: DECEMBER 2020
The Threesides team has been working hard to wrap up what has been a mammoth year. Much like a game of pass-the-parcel, 2020 was the gift that keeps on giving, and now the package is so small that surely once the music stops all that will be left is the wonderful gift of a holiday……

Threesides Ultimate 2020 Drinks Guide
Now it’s time for a quiet drink… Did 2020 leave a good or a bad taste in your mouth? Maybe you felt like hitting the bottle at times throughout the year or like some – you found the smarts to cut down your alcohol intake or quit drinking all together. In honour of this crazy……

TIPS FOR CREATING GREAT VIDEO CONTENT ON MOBILE
Many people we talk to think that creating engaging video content is difficult and expensive – but neither of these things have to be true. Your mobile phone is often all you need to shoot great videos, and you might be surprised at the quality of the camera that you walk around with in your……

THE WRAP: NOVEMBER 2020
Things have been heating up in the Capital this month, and here at Threesides we can’t believe it’s so close to Christmas. We’ve all been watching a lot of basketball with the WNBL season underway in Queensland, and around town we have some clients gearing up for a summer rush, while others are planning their……

TIPS FOR EFFECTIVE COPYWRITING
OMG. ROFL. LOL. LMK Wanna hang later? CMON YOLO! K BYE. Are we losing the art of writing? There’s a whole new generation that actually communicates in this way. Regularly. And whilst we are well aware this is just a form of shorthand commonly used by teenagers texting their mates, it has got us thinking……

THE WRAP: OCTOBER 2020
As locals would know, before summer can arrive in Canberra, we have to endure winter’s last hurrah – a cold snap that usually hits right around Melbourne Cup Day, granting us the opportunity to fire up the heaters one last time. While prematurely planted tomato plants tremble around the Territory, and with the ACT election……

TIPS FOR A WIN/WIN WHEN ENGAGING INFLUENCERS
Have you ever wondered how to get your product or service into the hands of the right social media influencers? How you can work with them as part of a broader marketing strategy to reach your social media savvy audiences who are just waiting to snack on the latest things they find in their Instagram feed? …

THIS MONTH IN MARKETING: SEPTEMBER 2020
If you’ve been driving around Canberra in September, you would have noticed flowers and signage popping up roadside as a daily reminder that our springtime election is edging closer, airbrushed faces awkwardly smiling in stark contrast to the colourful tulips planted around the Territory as part of Floriade: Reimagined. This month we turn our attention……

ONE SIZE DOESN’T FIT ALL: OPTIMISING YOUR CAPTIONS FOR EACH SOCIAL PLATFORM
The benefit of scheduling the same post, word for word, across all social platforms is obvious, and one that tempts us all: it saves time. It’s just so easy to log in to your content management platform and knock over four posts in one go. …