fbpx

Digital / Google Ads

Advertising

Canberra's Most Certified Google Premier Partner

Here at Threesides, we love nothing more than data-led decisions. There’s no more ‘gut feel’ when it comes to marketing. There’s ‘conversion rate’, there’s ‘return on ad spend’ and there’s ‘number of sales by channel’.

Stay at the top of Google Search results, show your display or shopping ad on your choice of more than 2 million websites, or entertain your audience with a video ad on YouTube.

With a growing Google Ads team who have successfully managed millions in ad spend, Threesides have the experience and expertise to manage your next Google Ads campaign. We’ve managed anywhere from $2 a day, to $5000 a day – all without breaking a sweat.

We’re a Google Premier Partner, an accolade which is only reserved for a select number of agencies in Australia and around the world who have demonstrated a high level of expertise, while delivering client results, maintaining spend requirements and growing our client base over a long period of time.

We’re your digital marketing secret weapon – and we’d love to prove it to you.

Our Google Ads Process

Threesides provides Google Ads campaign setup and management services for clients who want their website to compete successfully for customers using the Google Ads platform.

By using a Threesides account manager who is skilled and passionate about Google Ads, you can retain a competitive position and create better value for money with your Google Ads campaigns

Account Setup / Review

Includes standard account setup (or review and restructure of existing account setup) and campaign setup based on research.

Monthly Account Optimisation

Update and optimisation of campaigns, creation of new ads, modify keywords (adding and removing based on related consumer search queries), refine targeting, apply suggestions, and update account structure based on individualised client requirements.

Monthly Reporting

We provide a digital written monthly report and a quarterly report on request. Detailed reporting and analysis are also available with a completely customised digital dashboard that we link to your Google Ads account to pull live statistics from current campaigns such as clicks, impressions, conversions and other key metrics.

Support When You Need It

We provide phone and email support for Google Ads when you require during your contracted period. Need more support? Easy – just ask.

You Decide The Spend

The ad spend is set by you and billed directly to your credit card. You have complete transparency on the ad spend and can increase or decrease at any time.

All your Google Ads campaign types covered.

Google Ads is ‘Pay Per Click’ Search Engine Marketing. You create an advertisement to appear in Google Search and pay when people click on your ad. This ensures you’re only paying to be seen by people who find your advertisement relevant and are more likely to convert.

YouTube Ads

Video campaigns let you show ads in videos on YouTube and on websites and apps running on Google video partners. With over 2 billion monthly active users coming to YouTube every single month, we can use your videos in a variety of video type advertisements to improve awareness, reach, and action through detailed targeting, ensuring your ads are being shown to the right user at the right time.

Google Shopping Ads

Shopping campaigns can be used to promote your online and local inventory, boost traffic to your website or local store, and find better-qualified leads. Shopping ads can influence shoppers at all different stages of their purchase journeys by helping them discover and explore your brands.

Google Search Ads

Google Search campaigns allow us to customise and place ads across Google’s network of search results. By having an ad placement at the top of Google’s search results page, you can have your ads shown to people actively searching online for your products and services.

Display and Remarketing

Display campaigns that use remarketing and your data help to build audience segments that then show ads to people who have visited your website or used your app. Reaching previous visitors and users helps to gain potential conversions from people who have already shown an interest in your product or service offering.

App Downloads

Mobile App Install Ads connect directly to your app’s placeholder on the Google Play or the Apple App Store. These App Install Ads can run on the Google Search and Display Networks, as well as YouTube. App install ads allow users to install your app directly from your ad.

View our other Google Ads services

Monthly Google Ads Management

We offer ‘hand optimised’ campaigns (no automated systems) using our Google Ads qualified team, insightful reporting and practical advice to help you ensure that Google Ads continues to be a valuable part of your marketing and advertising program in your business.

Standard

  • Account Size – Small
  • Basic Account Setup
  • Weekly Budget Optimisation
  • Monthly Negative Keywords Optimisation
  • Monthly Keyword Research
  • Monthly Ad Copy Optimisation
  • Monthly Bidding Optimisation
  • Monthly Report
  • Google Analytics Integration
  • Account Ownership
  • Certified Account Manager
  • Monthly Support
  • Additional Campaign Setup
  • A/B Testing
  • Landing Page Analysis
  • Competitor Analysis
  • Remarketing Setup
  • Display Campaign Setup
  • YouTube Campaign Setup
  • Google Shopping Management

Gold

  • Account Size – Medium
  • Intermediate Account Setup
  • Weekly Budget Optimisation
  • Monthly Negative Keywords Optimisation
  • Monthly Keyword Research
  • Monthly Ad Copy Optimisation
  • Monthly Bidding Optimisation
  • Monthly Report
  • Account Ownership
  • Certified Account Manager
  • Google Analytics Integration
  • Ad Hoc Support
  • Remarketing Setup
  • Display Campaign Setup
  • Additional Campaign Setup
  • A/B Testing
  • Competitor Analysis
  • Landing Page Analysis
  • YouTube Campaign Setup
  • Google Shopping Management

Platinum

  • Account Size – Large
  • Advanced Account Setup
  • Weekly Budget Optimisation
  • Fortnightly Negative Keywords Optimisation
  • Fortnightly Keyword Research
  • Fortnightly Ad Copy Optimisation
  • Fortnightly Bidding Optimisation
  • A/B Testing
  • Additional Campaign Setup
  • Monthly Report
  • Account Ownership
  • Certified Account Manager
  • Google Analytics Integration
  • Monthly Support
  • Landing Page Analysis
  • Competitor Analysis
  • Remarketing Setup
  • Display Campaign Setup
  • YouTube Campaign Setup
  • Google Shopping Management (Small Inventory)

Custom

We know in business there is never a one size fits all approach. Which is why we also offer a completely custom approach based on your business needs.

Have a large shopping inventory? Want remarketing campaigns full of specific customer list segmentation? Want to centralise your branches search marketing into the one account? Or simply want daily maintenance? We thrive on the challenge of a large account and customise our Google Ads program to suit you, with our customised pricing model.

Get in touch with our delightful Google Ads team today

Related News

Blog 18/07/2018

Google Ads Feature: Not For Profit

If you are a not-for-profit organisation and are looking to reach a wide audience, you are in luck. With Google’s Ad Grants Program, eligible not-for-profit organisations are provided with $10,000/month in free ad spend to help increase their brand awareness, promote messaging and attract volunteers and donors....

Find Out More

5-cool-googleads-features-graphic
Blog 28/11/2018

5 Cool Features You Probably Didn’t Know Existed in Google Ads

Google loves to shake things up. Whether they’re releasing a new update to the search algorithm or introducing the impressive (albeit slightly creepy) Google Duplex which can make phone calls on your behalf, it can be exhausting keeping up with Google’s releases – especially to the Google Ads platform. ...

Find Out More

Google Store Visits Cartoon
Blog 30/04/2019

Did you know Google can track who visited your store in person?

One of the key benefits of digital marketing is the ability to track and measure performance through conversion tracking. A conversion is essentially a valuable action that a user takes on the website such as making a purchase, submitting a form, clicking on a phone number, you get the point. But what if you are business such as a retail store or a restaurant where visits to your physical location are important? How do you measure the impact of digital marketing on in-store traffic? Enter Store visit conversions....

Find Out More

analytics-attribution
Blog 27/09/2017

Understanding The Paths To Conversion With Google Attribution

Note: this is a cross-post from our Google Ads website.  Your customer finds your website by clicking on a Google Search ad. He visits the website, has a look around, considers his options and leaves. A week later, he returns to your website by clicking a link on your Facebook page and browses the about......

Find Out More

Subscribe to the Insides of Threesides

Join our mailing list to receive the latest news and updates from our team.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.