Remember what you see not what you read
We don’t need to convince people that visual content in marketing is a priority because the statistics speak for themselves. In the simplest example, run the same content twice on Facebook, one with an image and one without and the visual content will generally get more engagement than text-based content alone. We humans, innately remember visual content over text so whether its brand awareness or sales, visual content is no longer an add-on to our services or a like to do one day activity for client marketing.
In-house design services
As audiences, platforms and search engines, visual demand grew and evolved, so did we. We brought design services in-house and naturally progressed to a team of marketers who have a good eye for what will work visually for different industries and audiences. We have expertise in all aspects of graphic and web design and visual communication across social with a strong focus on the most popular Australian platforms, Facebook and Instagram.
If you are kick-starting your business or looking for a brand refresh, start with Branding. For a newly designed or improvements to the design and navigation of your current website, visit Web Design or shoot over to Photography and Video if this is your visual content deficiency.
Design Brief 101 – the brief, in brief
Design briefs. What are they? How can you make them more effective so that graphic designers not only deliver but exceed your expectations? We’ll keep it brief. When we ask for a design brief, what we really mean is we’re looking for a summary of the project you have in mind. You have some design work that needs doing, and we can do it – once we know a bit more about what you want your end product to be....
Online Design Tools for Those Who Are Not So Design Savvy
Out of all the messages a business can deliver, design can often be the first one that people perceive – making it incredibly important for a business’ design to leave a lasting first impression. Good design is helpful in making sure your business is instantly recognisable – in fact, well known accommodation hosting business Airbnb......
Top 5 Project Tools for Creative Types
Marketers, graphic designers and photographers are known for being creative and original thinkers but how do creative types manage their projects? At Threesides Marketing, we have tried and tested a range of project management tools over the years and there are plenty that just didn’t make the cut. The five tools that did make the......