March 1, 2025
At Threesides, we take a structured yet flexible approach to website development. Our process is designed to deliver a high-performing, user-friendly website that supports your business goals—without the stress. Here’s how we bring your website to life. Weeks 1-2 Collaborate Every project begins with a collaborative scoping workshop. This is where we get to know…
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September 25, 2024
When it comes to developing a new website, there’s a lot of moving parts – we often talk about this fact when starting a new website project with our clients. In late June 2024 we launched our own new Threesides website, and we’ll take a closer look at the processes involved in this article. Here…
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June 27, 2024
When you take the time to optimise your landing pages, you should see an improvement in conversion rates and return on ad spend. To ensure you have the greatest opportunity to convert potential customers into actual customers, here are some best practices to yield success.
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March 29, 2023
In a digital age, it is becoming increasingly important to optimise the experience people have on your website. A good experience can have several positive impacts including increased trust, higher conversion rate, increased retention rate, reduced cart abandonment, and more. To achieve this, you need to put yourself in the shoes of your customer. Ask…
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January 30, 2023
The marketing industry travels at a pretty rapid rate. No sooner are we across a new platform and how to make the most out of it for our clients, when another new useful marketing tool pops up. There really are so many things we can share with you about the industry, so to kick off…
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September 30, 2022
There have been a few emails being sent around recently about registering your .au domain. So, what’s this about? The Australian Domain Authority (AUDA) has released new .au domains (think .com.au, .org.au and .net.au but just for Australian businesses). There are plenty of people who have already purchased the .com.au/.org.au versions of the domain, so…
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September 22, 2021
You might be looking at your Threemail worldview report, the Google Analytics Geo overview, or your website security logs and seeing a range of different locations. Some clients have expressed concern when their analytics are pulling various worldwide locations and wondering why they can span such a range of locations.
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April 29, 2021
The almond-shaped leaves on the Chinese Pistachio trees outside our office have morphed from lush greens to a rich strawberry-jam crimson, and behind our famous red door the Threesides team have been transforming our clients’ ideas from inspired visions into successful marketing campaigns.
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March 4, 2021
Domain, email and web hosting can be critical to your online success. Read our approach to high performance, scalable hosting providers.
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May 10, 2017
As marketers, we often tend to have a different perspective from the general community when it comes to admiring brands and the efforts they make to get us to purchase.
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March 13, 2016
What are personas and how do we use them? Marketing lecturers have been harping on about personas for decades but what are they and are they still used in the world of digital? As Lidwell et al. (2010) explain it “personas are fictional characters created to represent the different user types that might use a site,…
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November 17, 2015
65% of us are visual learners and although our social media platforms are full of engaging images and video, the team at Threesides are still coming across very text heavy websites and clients that need to be encouraged to invest time or money on good imagery. As digital marketers we know the importance of keywords and…
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