General

How a ‘pivot’ can keep your business relevant amidst the Covid-19 crisis

April 29, 2020

2020 has been filled with all kinds of new buzz words and phrases– flattening the curve, social distancing, lockdown – and perhaps the latest, in a marketing sense at least, is ‘pivot.’ By definition, to pivot is to turn or rotate. In the literal sense, Covid-19 has caused a lot of us to get into a real spin and raised the need for businesses to assess how to stay afloat in such uncertain circumstances when things do seem to be spinning out of control.

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How to work from home: tips provided by Threesides’ WFH expert, Lauren G

April 14, 2020

While most of us have had to adapt to working at home due to COVID-19, Lauren has been working from home for Threesides for 10 years! She’s helping coach us through the transition period as we adjust to a new way of working via video meetings, phone calls and emails. Here are her top tips to stay happy, productive and connected when working from home.

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This Month in Marketing: March 2020 – pre and post COVID-19

March 29, 2020

March was a monumental month for everyone, however the show must go on! In this Month in Marketing we talk travel and tourism awards, celebrate our women and talk toilet paper.

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Staying optimistic in the face of a pandemic

From bushfires, to a global economic meltdown due to the growing COVID-19 pandemic. Although “20/20” is normally used as an indication of clear and unobstructed vision, unfortunately the year 2020 seems to so far, having only offered us unclear, uncertainty.

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A letter to our client community, supporters and fans

March 27, 2020

Welcome to the days of our lives, with enough drama to fill a season of your favourite soap opera and where it seems that nothing is off limits. In Canberra, our last 6 months have rolled from drought to bushfires with choking smoke, hail the size of golf balls and now COVID-19. Combine this with an economic environment that has gone from bad to worse, it almost feels a bit hollow to talk marketing.

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