December 1, 2008
The Sustainable Tourism Cooperative Research Centre (STCRC) in Australia has just released their latest report for the tourism Industry: Consumer Generated web based marketing – “Users are doing it for themselves” – 2008 Catchy title and an interesting methodology. According to the reports summary the researchers aim was “to investigate how travel related user-generated content…
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November 24, 2008
Wait a second…. what do you mean we forgot to tell them about our threemos movember effort?? We have a confession to make – we have spent the whole of Movember double dating our website – but we aren’t sorry either…. During november, the threesides office has been growing mo’s to support Movember – the…
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August 6, 2008
The Man of mystery – formerly known as the Magnet Mart Man is back. After 6 years on our screens telling us how The Magnet Mart Challenge “kept them cheaper” – The bald guy with the sunnies hits our screens again with his latest installement – this time he’s more fruity than ever. [youtube=http://www.youtube.com/watch?v=eZaZqv8Cnv0] So…
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June 18, 2008
There’s more than just a bit of a buzz around about using video in your marketing. 12 months ago I was presenting workshops talking about the growing trend of using video and I said that within a year we would all be doing it. Well – we’re not all doing it yet but you should … Continue reading Using Video and Youtube in your marketing
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June 17, 2008
How many domain names (known as web names or URL’s) have you currently got registered for your business?. The answers should be more than one even if you have only one business or one product. When registering your main domain name for your business eg: yourbuiness.com.au click the other boxes that ask if you want…
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June 9, 2008
We’ve been working on the marketing for an event ‘The Fireside Festival‘ due to kickoff in August 2008. It’s one of those jobs where we’ve been pencilling the events into my own calendar! Yes Canberra is cold in winter, there’s no denying it but what about celebrating winter through cosy fireside experiences like degustation dinners,…
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April 15, 2008
It’s not often you get something for nothing, especially in the advertising world. I was pleasantly surprised today while reading the latest edition of Australian Anthill magazine to see the offer of $50 free Ads advertising from those guys at Google. This is an advertising medium we often use at threesides when planning online marketing…
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March 24, 2008
So although we are only 3 months into the year, I think I have seen one of the best advertisements for 2008. Wait till you see what it is for and how they get you to pay attention. Think about the budget and how many people are watching it right now. Two thumbs up! [youtube=http://www.youtube.com/watch?v=Ahg6qcgoay4&hl=en]
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February 3, 2008
This post covers my experiences with email newsletters and how I started using Vertical Response. The problem: I was in a job that was producing a monthly industry newsletter. I won’t even start on how hard is was to coordinate the content from my colleagues, but I will say the way we were sending it…
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January 31, 2008
Welcome to threesides. We are a marketing, media and training company based in Canberra, Australia. We offer a range of services that in any other business may be called consulting. We prefer to call it implementing. Consulting is part of the service but if we can’t help you implement the activities we suggest, aren’t we…
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