January 23, 2019
You have a million great ideas for content, a smartphone full of killer photos but not a huge audience to appreciate it? Here are some ways to build your following on social media and get your content in front of the right people.
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June 21, 2018
We add email marketing to your marketing for seven very good reasons: 1. Email has larger reach Facebook boasts over 2 billion active users and Twitter, 336 million, it’s tempting to believe that social media has the monopoly on reach but in 2017, global email users amounted to 3.7 billion users. 2. Email delivers your message With…
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March 21, 2018
Cambridge Analytica is the newest scandal to haunt the world wide web, and it can all be dwindled down to how the company used data that was captured from Facebook for all the wrong reasons. The company got their hands on ‘big data’ from Facebook and sold it to third parties for political purposes –…
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October 15, 2017
We love data. We would go as far as to say nothing makes us happier than using real data to show our clients how great their campaigns are performing. Data such as sales leads, website traffic, and social media engagement can all be used to show the impact of marketing on business performance, and help…
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July 17, 2017
With more than 700 million active users (that’s more than double Twitter’s monthly active users), Instagram is one channel that is only becoming more important for our clients. Unfortunately – just posting a picture of a product or your lunch every now and then won’t make for an effective account that translates into real customers. High…
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June 29, 2017
Is your store staying open a little later than usual? Is there a giant sale happening over the weekend? Or maybe you just want to let your customers know what the Soup of the Day is.
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June 21, 2017
Note: this is a cross-post from our Google Ads website. The marketing world is changing drastically and Google Ads is one of the platforms responsible. If you’re unfamiliar with Google Ads, it is a pay-per-click service that allows your business to create and manage ads online. Used by thousands of small, medium and large organisations,…
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May 10, 2017
As marketers, we often tend to have a different perspective from the general community when it comes to admiring brands and the efforts they make to get us to purchase.
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May 7, 2017
The Paid, the Owned and the Earned. Each of these media components should form part of your modern day marketing mix. By using multiple online and offline channels to reach target audiences, businesses are able to optimise their marketing strategy and excel. Although all three forms of channels tend to cross over at different stages…
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February 20, 2017
As a part of Business NSW Back To Business Week 2017, Threesides will be facilitating five separate workshops to assist business owners in marketing their business.
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December 21, 2016
Merry Christmas from the Threesides Team. To hear from Todd about some of the changes and highlights of 2016 and discuss what’s on the cards for 2017, check out the video here.
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November 29, 2016
Love him or hate him, Donald Trump is a marketing genius. From his social media presence to his domination of the media here’s four things that marketers can learn from the ‘Donald’. 1. Create conversation on social media It’s not enough to just be present on social media, as Bill Press suggests, Trump kept his…
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