April 27, 2021
Late last year, Google released Google Analytics 4, also referred to as GA4. This update has improved privacy and collection, and although existing Google Analytics setups can run alongside GA4, the changes will impact event setup.
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March 4, 2021
Domain, email and web hosting can be critical to your online success. Read our approach to high performance, scalable hosting providers.
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August 26, 2020
The benefit of scheduling the same post, word for word, across all social platforms is obvious, and one that tempts us all: it saves time. It’s just so easy to log in to your content management platform and knock over four posts in one go.
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July 29, 2020
Most of us have received an SMS from our dentist or hairdresser to confirm an appointment, but with bushfires, a freak storm and COVID-19 all in the first six months of 2020, bulk SMS went from a ‘like to have’ to a critical alert system for YMCA Canberra.
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January 28, 2020
Nature has continued to unleash its worst this summer. Bushfires, the associated poor air quality in Canberra and destructive hailstorms. Yet in marketing, we’ve never had a more busy start to the year. So, what role does marketing play at such an important time for Australians? Plenty when it comes to communicating the right messaging through the right channels.
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December 18, 2019
As digital marketers, we’re your go-to for all things social media. Lately, we’ve had a bunch of clients asking questions specifically about Facebook. “Is Facebook still relevant for my business? Are people still using Facebook? Is Facebook coming to an end?!” Read more to find the answer:
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November 26, 2019
CPC, PPC, CTR, SEO, SEM…the list goes on. With all these digital marketing acronyms you might be thinking, do I really know need to know about CRO?
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September 26, 2019
The typical email inbox is flooded with work, life admin and automated email enewsletters signed up to over the years. So, as marketers how do we use email marketing effectively to get that initial open, click-through and web conversion that we so desire? The answer…
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August 30, 2019
Google Data Studio is a data visualisation tool that can integrate all your marketing data into an automated & customisable report.
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July 29, 2019
Well, it certainly hasn’t been a Dry July in terms of marketing news. This month we’ve seen that Instagram has added weight to its marketing capabilities by introducing ads to its Explore Feed, and we take a look..
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Did you know online videos are 600% more effective than print and direct mail combined?
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July 19, 2019
We have followed and met Google’s rigorous process and are super chuffed to announce that we have been awarded Premier Google Partner status.
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