It’s not often you get something for nothing, especially in the advertising world. I was pleasantly surprised today while reading the latest edition of Australian Anthill magazine to see the offer of $50 free Ads advertising from those guys at Google. This is an advertising medium we often use at threesides when planning online marketing activities for our clients and a great opportunity for you to give it a whirl – we did! www.google.com.au/sme-findme
This type of technology allows you to target your customer with text based ads that cross over with their interests, searching and content on other websites they might be browsing. Even better, it’s Pay Per Click (PPC) so you only pay when you get a lead.
Check it out and let us know how you go in the wonderful world of pay per click!