B2B Social Media Essentials + Linkedin 101

Social media provides great customer connection tools – but does it have relevance when your customers are other businesses? This session will cover the opportunities for social media marketing in the Business to Business space, explore the best uses for the big platforms, case studies of other businesses and point you in the right direction to get results. NOTE: This session is targeted specifically at businesses that market and sell direct to other businesses, not general consumer markets. This is an introductory to intermediate level session.

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