Threesides - Marketing, Online, Training » Training

Think about ‘Socialising’ your next presentation

Todd@threesides — Mon, 07 Nov 2011 00:06:05 +0000

We do a lot of presentations with diverse audiences ranging from startup businesses to artists all the way through government employees in local councils or federal government public affairs departments. It’s always a challenge to think about what content is going to resonate, what are your key ‘take-aways’ and have you achieved your clients learning goals at the end of the day.

But the latest issue on the professional speakers checklist, and very much on ours, is not what did your audience think ‘after’ the presentation and what will they say about you ‘back at the office’ – now we have to think ‘What are they going to say during the presentation and how will this talk look in the social media space’.

I read a great article from Drew Neisser who blogs on Fast Company in which he shared he ‘new rules’ of presenting that add a social layer the old rules like ‘don’t bore the shit out of your audience with powerpoint’.

Drew’s article deals with ‘Real Time learning distribution’ and audience engagement through social media. Or put simply, how to use your audience that is present onsite to connect with an audience that is present online.

Here’s the top tips (full article on Fast Company):

1. Don’t Panic if They Aren’t Looking at You

2. Stifle the Temptation to Ask for a Device Moratorium

3. If You Aren’t Nervous, You Should Be Now

4. If You Don’t Speak Twitterese, It’s Time to Learn It

5. Congratulations! You May Be Speaking to Millions You Can’t See

6. The Reviews Are In–In Real Time

7. When All Else Fails, Surprise the Audience with Honesty

I have had mulitple experiences of people tweeting and posting content real time but still haven’t mastered the ‘on-stage’ reply.

Some good food for though….now I’m off to post this to our facebook.…

- Todd

Marketing Workshops – “Forget Wally! Where’s Todd?”

Todd@threesides — Tue, 20 May 2008 04:42:18 +0000

This week I found myself committing one of the first sins of running your own business – that is “not practicising what I Preach”. To cut a long story short – I present a lot of training seminars throughout the year which business owners are able to attend which are mostly free or very inexpensivce to attend. I thought it was the job of everyone else to promote them and not me! Easy mistake to make – wrong – it’s a lazy marketing mistake, one that stops now!

So – in order to (w)right my wrongs – welcome to the first in my blog posting series called “forget Wally – where’s Todd?”. These posts will be dedicated to sharing with you information on where I am presenting my public training workshops, how to register and what they will include.

These ones are being held with CRACC and SBFO as part of the HBBS and NAI how’s that for acronym overload!! That will be one of the things you will learn in this workshop on Practical Marketing.

Some of the topics covered will include:

Understanding Marketing and the reasons your business needs it
The marketing Process – step-by-step guide to starting your plan
Getting help – who does what and how can they help you
The marketing kit ‘must-haves’
Making time for marketing
Bonus: Networking for results

Phew – and all this in 3 hrs of learning, activities and Q&A. Useful for all people in business who need to get a better grip on their marketing, where to start your marketing in a new business or just some fresh new ideas. Guranteed money back if you don’t learn something new (did I mention it is free?!).

Two of the workshops are fully subscribed but 2 still have places so if you are keen to come along and learn something new please use the details below to register through the Small business field officer program (a great program that the federal government shouldn’t have cut funding to ) – but that’s a whole other blog post!

http://www.cr-acc.asn.au/cr-acc.php?sec=70

THE Capital Region Area Consultative Committee combined with the Small Business Field Officer invites you to attend May program – featuring …

SMALL BUSINESS WORKSHOPS – hosted by the Small Business Field Officer

Practical Marketing – Presenter: Todd Wright

Tuesday 27 May

9.00 am–12 noon – Moss Vale Golf Club - booked out

2.00 pm–5.00 pm – Goulburn Soldiers Club - booked out

Thursday 29 May

9.00 am–12 noon – Yass Soldiers Club - seats still available

2.00 pm–5.00 pm – Queanbeyan Kangaroos Club – seats still available

Registration for these Community Information Sessions and Workshops is essential – RSVP to the Capital Region ACC on 6162 4400, 6162 4455 or email sbfo@cr-acc.asn.au

This is an Australian Government funded service under the Small Business Field Officer Program and the Home-Based Business Seminar and Networking Arrangements Initiative.

P.s. If you attended my workshop and wanted to leave a comment – please do so here – would really like to know what you thought….thks – Todd

Welcome to threesides

Todd@threesides — Fri, 01 Feb 2008 03:46:31 +0000

Welcome to threesides. We are a marketing, media and training company based in Canberra, Australia. We offer a range of services that in any other business may be called consulting. We prefer to call it implementing. Consulting is part of the service but if we can’t help you implement the activities we suggest, aren’t we just back at the start again?!

Have a look around the site and if there are any projects that you have in mind that could use some new ideas, project management, extra hands, extra eyeballs or just some plain old assistance, drop us a line using the details on the contact us page.