“Why isn’t my brilliant news getting coverage?” said the client to the PR agency. You’ve got a fantastic story to share with the world’s media, you take your time researching the content, getting quotes cleared from your CEO and working and re-working the order of the text. You even think about the keyword optimisation of [...]
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From the Blog
- Facebook releases new pages guidelines – are you ready?
- Online shopping — an uneventful experience?
- Think about ‘Socialising’ your next presentation
- How to have a whale of a time and manage customer expectations in tourism
- The value of keeping in touch and a new twist on an old concept: Vicki’s story
- Use existing media hype to build your brand – use a whale as your billboard!
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