Category Archives: Tourism

How to have a whale of a time and manage customer expectations in tourism

Last week saw five Threesiders piling into cars and heading to beautiful Jervis Bay to experience firsthand the whale watching that we’ve been busy promoting for the last few months. This is a story of changing expectations and how managing a customer’s expectations throughout a journey could make or break a business. Our plan to [...]

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Ten ways to turn your Awards into Rewards (part one)

Threesides loves a good awards ceremony.  Recently we let our hair down for the Canberra and Capital Region Tourism Awards for 2010, where three of our clients (Australian Institute of Sport, National Gallery of Australia and the Museum of Australian Democracy) were winners in their categories.  One of our other clients, Hot Chippies, was recently [...]

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Let my mum know I give Career advice to students…

Every now and then you’ll have one of those ” I feel really old” moments.  You know how it goes – Go to a bar on any given friday night and everyone looks about 12 years old – that sort of thing.  Okay  – I know I’m only 30 (and 3/4) but there’s lots of [...]

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We love the Gong – takes the Gong at the 2010 South Coast Tourism Awards

A big congratulations to Kate Dombkins, Greg Binskin and the Team at Tourism Wollongong for their Gold award win for Tourism Marketing in the 2010 South Coast Tourism  awards for their innovative and successful We Love the Gong tourism destination marketing campaign. The campaign was originally designed to be a community torism pride campaign that [...]

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Communities in transition conference presentation

It’s been a long time since i’ve been to Broken Hill so I was stoked to be invited to present a session on building successful tourism brands at the Community Economic Development Conference presented by NSW Government Industry and Investment. We run a lot of tourism marketing workshops for local government and councils across regional [...]

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