Category Archives: Social Media

Think about ‘Socialising’ your next presentation

We do a lot of presentations with diverse audiences ranging from startup businesses to artists all the way through government employees in local councils or federal government public affairs departments.  It’s always a challenge to think about what content is going to resonate, what are your key ‘take-aways’ and have you achieved your clients learning [...]

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Use existing media hype to build your brand – use a whale as your billboard!

Ever wonder why some days it seems that everywhere you look you see the same brand – in the right place at the right time? Well it’s no fluke and good marketers know there’s existing media hype everywhere ripe for the picking.  Keeping a keen eye on existing media hype around particular themes that relate [...]

Also posted in Branding, Case Study, Electronic Direct Marketing, Facebook, Google, marketing, media, Online Marketing, PR, public relations, Uncategorized | Leave a comment

The Dollars and Sense of Online Marketing and Communications – How to Back Winners in 2011

Every month Threesides presents on different issues around online marketing and social media to different groups around town.  Here’s some info on an upcoming event being held at the Australian Instititue of Management in Canberra – It’s a Hot Topic Presentation.  Open to members and non-members alike – should be a good chance to network [...]

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So you’ve been bitten by the social media bug hey?

Social media is ubiquitous these days.  From people in the street talking about their facebook profile or their number of twitter followers or how they received news first that Charlie Sheen has officially lost the plot, despite him ‘winning’ everything in life. Despite the entertainment factor, social media is a powerful tool for business and [...]

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A view from the other side … a social media perspective

Canberra can be a small place.  Having been with threesides for just a few weeks, it was great to hear that Todd was giving a presentation with one of my former colleagues from the Department of Health and Ageing, Gov 2.0 guru Craig Thomler, on the growing role of social media in government communications. The [...]

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